Bitburger Brewery Group

Based in the town of Bitburg in the Eifel region of the state of Rhineland-Palatinate, Bitburger is a German family business with around 1,800 employees.  In 2015, we produced around 710 million litres of beer and alcohol-free beverages. The group brings together a portfolio of national brands, as well as breweries in five German federal states.

The company’s success is based on its leading position in the on-trade sector, strong partnerships with retailers, and the continuous growth of its export activities. People in more than 70 countries around the world drink products produced by Bitburger.

Johann Peter Wallenborn (1784-1839) founded the brewery in Bitburg in 1817 at the age of 33. His father owned a brewery in Kyllburg. Three years after Wallenborn’s death in 1839, Ludwig Bertrand Simon (1813-1869) married Wallenborn’s daughter Elisabeth (1819-1891) and became owner of the brewery, naming it Simonbräu. Their son, Theobald Simon (1847-1924), took over the brewery in 1876 at the age of 29